Sports Car Buyer's Guide

In 2011, 299 Nepean Highway is still a car sales location!

Motoring was an area that Go-Set staff thought was a reachable audience

In the first few year, Go-Set explored a number of areas of teenage and twenty male interest. This feature looked at sports cars, The author was apparently Maurice Bramston. He is not by-lined, but his is pictured in a car, and in the secod issue, he does answer a readers letter on motoring.
The main focus of the feature is the sports car, what is affordable, what is fast, and what is cool. The feature is readable and interesting, and conveys a sense of knowledge that the writer has.
It is not surprising that Go-Set chose motoring, Go-Set management speculated that their audience was aged between 12 and 20, so it was quite reasonable to expect that their demographic would include the male market interested in sports cars.
The image the first issue generates is that of a magazine with wide interests and attracting the widest possible audience.
I will explore the feature at bit more quite soon